Company
Sodar started from one observation: buyers scroll past flat photos, but they linger inside a space they can actually move through. We build the pipeline that turns the first into the second.
Thesis
Orientation sells listings.
A buyer scrolling a listing portal makes a keep/skip decision in seconds, based on photos that give no sense of flow between rooms. A walkthrough answers the question a photo can’t: what does it feel like to actually be there.
Sodar exists to make that walkthrough cheap enough and fast enough that it becomes the default for every listing, not a luxury reserved for the top of the market.
What we hold to
Three things we won’t trade away.
Scan, don’t stage
The real property is the source of truth. Our job is to render it faithfully, not invent a fantasy version.
The broker owns the data
Captures, walkthroughs and engagement data belong to the broker who made them — always exportable, never locked in.
Disclosure by default
An AI-processed space should say so. Every public walkthrough is labeled, no exceptions.
Join us
We’re a small team, onboarding early.
If the thesis resonates, we’re hiring — or just talk to us about your listings.
See open roles